Getting into position.
The world of eSports is growing every year, with companies like Valve and Blizzard throwing millions of dollars into various tournaments and events every year.
In a traditional sport, you generally have three tiers:
- Pro-level, paid sports. Watched by fans and played by professionals.
- Mid-level competitive leagues, played by fans as a social activity.
- Casual pick-up groups or leagues, played by anyone.
With eSports bringing the pro-level content, and casual matchmaking filling in for the pick-up group type activities, there is a clear gap in the market for semi-competitive play.
In 2016, at the birth of Overwatch, I decided to try and fill that middle tier and cater to those players who want to play seriously, but aren't ready for professional play.
So, with a few friends, I launched Position One eSports.